Re-Scripting Early Care and Learning On Screen
Authentic representation in TV and film can help transform culture and systems for early child care and education, for the benefit of all.
Latest
Big ideas, bold solutions. Explore the latest research, analysis, and policy insights from our experts.
Child Care on Screen: Ten Facts and Key Policy Milestones for Storytellers
To tell authentic stories about care on screen, creatives need context about the realities of U.S. child care and key policy moments.
Seven Ways Screenwriters Can Tell More Authentic Stories About Child Care
Research shows viewers want to see child care depicted honestly in TV and movies. Here’s how writers can upend tired tropes.
To Appeal to “Middle America,” Creatives and Studios Should Focus on Authentic Work, Family, and Care Stories
Rural, Midwestern, and Southern U.S. Viewers Want to See Work and Family Issues on Screen
In a segmented media and cultural environment, the demand for relatable work-family depictions is universal.
Reimagining Work-Family Stories at South by Southwest
Our entertainment initiative joined with partners including CAA Community Impact, GLAAD, MPAC, and Imaginable Futures to share resources at SXSW.
Spotlighting Gender, Work, Family, and Care at Sundance 2026
Our entertainment initiative was excited to start the year by participating in three official events at the 2026 Sundance Film Festival.
Putting Pregnancy, Abortion, and Care into Context on Screen
TV and film viewers are eager to see more realistic, authentic depictions of reproductive health decisions on screen.
10 Top Moments for Care on TV in 2025
From the struggles of parenthood to confronting a cancer diagnosis, Vicki Shabo and Lydia Storie count down the top TV care moments of 2025.
Breaking Out of a Gendered Box: Centering What’s Most Human When Writing About Work, Family, and Care
How people in the U.S. perceive, experience, and discuss the impact of gender roles in work, family, and care contexts.
This Labor Day, Viewers Want to See Relatable Challenges With Jobs, Money, and Work-Family Stress
New research finds that audiences seek visibility, understanding, and solutions in the media they consume.
News Release: In a Deeply Divided Country, Viewers Find Common Ground in Entertainment
Press release summarizing findings of new study finding high importance and demand for work, family, and care stories on screen.
U.S. TV and Film Audiences Find Common Ground in Stories About Work, Family, and Care
Both progressive and conservative-leaning viewers share interests in work, family, and care content and stories about how characters manage.
This Mother’s Day, Let’s Make Space for Real Stories of Moms On Screen
As parents continue to struggle without paid leave and child care options, entertainment can point toward a better future.